Tank

Tank brand is a high-end luxury off-road SUV brand created by Great Wall Group based on SUV category innovation.
With the product development concept of “powerful, unique and comfortable”, it leads the upward breakthrough of the off-road category, creates a fresh and comfortable lifestyle that users aspire to, and builds a new height of the off-road category.

After gaining popularity in China, the global tank brand has fully opened its overseas operation.
In the future, it will lead China and even the world off-road automobile brands to make breakthroughs upward, and influence the surrounding and the times in the way of “Tank”.

Tank Logo consists of two letters “T” and “U”, T stands for the positioning of Tank brand, technology and trend, and U stands for you and united. U stands for user (YOU) and co-creation (United). Tank brand will build hardcore strength with innovative technology to create a new travel and lifestyle, and with a tolerant heart and iron heart, it will join hands with users to create a shared brand ecosystem and lead a trendy and fashionable lifestyle.
The design of the Tank Logo perfectly interprets the emotional expression of the Tank brand “Iron Man’s tenderness”, revealing the domineering spirit of the king over the world and the sentiment of helping the whole world. The initial letter “T” in the English name “TANK” is the main part, highlighting the hardcore off-road style of the tank brand through a strong sense of metal and three-dimensionality, and the overall design of the car logo is strong, with square-based tough design elements, angular cutting surface and symmetrical square design. With the symmetrical square design, highlighting the strong sense of power, the whole is like a tank ready to go, with a solid and powerful force to guard the brand users, giving people invincible, but also just with a soft sense of visual impact.